navigating a world of plants in 55 acres

lcp has been working with the Gardens of Golden Gate Park (previously named the San Francisco Botanical Garden) on a wide variety of visual and fabricated communications materials since 2012. Our partnership began with the creation of a flexible signage and wayfinding system, along with custom-designed interpretive panels throughout the Gardens. Additional work has included seasonal marketing campaigns highlighting various plants and species that are in bloom at different parts of the year, annual reports, print and digital garden maps, newsletters, flyers, postcards, event graphics, annual fundraising efforts and more.