lcp recently completed a new comprehensive design to wayfinding throughout the San Francisco Botanical Garden inside Golden Gate Park. The overall wayfinding system is now cohesive and much easier to see in contrast to the lush green landscape background. Each of the individual thematic gardens inside the SFBG is now identified with a different color and plant icon, which is showcased throughout the entire wayfinding system. In addition, lcp has redesigned the branded environments at the main entries into the garden as well as interpretive panels and displays throughout the garden. lcp recently completed the preliminary signage design for and interpretive and educational center within the garden. lcp also continues to provide graphic design and production support for annual marketing campaigns and other events and fundraisers organized by the garden.