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Union Square Live
San Francisco, CA
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www.unionsquarelive.org lcp developed the new branding and messaging strategy for the re-envisioned Jewels in the Square summer time concert series in Union Square, San Francisco. The new identity portrays more of the energy and excitement associated with the event. The energy is carried through a variety of collateral including brochure, postcards, and a website to track all the individual events.