our marketing & outreach services
Client Discovery
Conduct research to uncover core business objectives, audience motivations, and strategic landscape that will dictate the marketing effort or outreach campaign's success.
Key Performance Indicators (KPIs) Calls to Action (CTAs) Target audience id Messaging strategy Brand and competitive landscape Stakeholder workshops, surveys, and interviews
Client Discovery
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Key Performance Indicators (KPIs) Calls to Action (CTAs) Target audience id Messaging strategy Brand and competitive landscape Stakeholder workshops, surveys, and interviews
Audience Discovery
Conduct research to determine who exactly our audience is and what we need to do to reach them and inspire them to action specific to the goals of the project or campaign.
Audience personas Visual tone determination Touchpoint analysis
Audience Discovery
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Audience personas Visual tone determination Touchpoint analysis
Messaging & Content Development
Translate audience needs, motivations, and communication preferences into persuasive words and visuals.
Core messaging Voice & tone Calls to action Brainstorming Templates and visual systems
Messaging & Content Development
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Core messaging Voice & tone Calls to action Brainstorming Templates and visual systems
Implementation Strategy
Focus on the how, when, and where of the production to ensure that the persuasive content we've developed is rolled out in a coordinated way to maximize impact.
Scheduling Channel-specific deployment and technical guidance Performance tracking
Implementation Strategy
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Scheduling Channel-specific deployment and technical guidance Performance tracking
Print Solutions
Prepare files for printing, oversee printing process, and coordinate with the client on delivery.
Event collateral Branded mailers
Print Solutions
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Event collateral Branded mailers
Digital Solutions
Enhance online presence through targeted digital email marketing campaigns, social media, website branding and SEO
Social media Branded email Website development Search engine optimization
Digital Solutions
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Social media Branded email Website development Search engine optimization