our digital media services

Discovery

Gather relevant client and user information to determine what we're building, why we're building it, and for whom we're creating it.
  • Requirements documentation

  • ADA strategy

  • Programming strategy

  • Goverance strategy

  • Stakeholder and audience surveys

  • Asset collection

  • Project vision

Content Strategy

Determine what we are going to say, develop the content's structure, create or edit content, and commit to a governance process to maintain the content.
  • Content audit / site scrubs

  • Data analytics

  • Information architecture

  • Message / narration strategy

  • Copywriting / editing strategy

  • Content development

User Experience (UX)

Determine how the digital product will work, how it will feel, and how easy it will be for users to accomplish their goals.
  • Audience mapping

  • Audience surveys

  • Persona development

  • Competitor analysis

  • User journeys

  • Dependencies and risk

  • Key messaging

  • Needs / features list

User Interface (UI)

Design the surface layer of the digital product - the screens, pages, the interconnectivity of visual elements, and wireframes to visualize structure, content, and functionality.
  • Key Screen development

  • Navigation concepting

  • Wireframing / user flows

  • User testing

  • Edge case documentation

Digital Development

Develop digital concepts into a refined state of completion, reflective of the brand, responsive to technical specs, accessible to all users, and ready for programming.
  • Visual concepting

  • Digital screen development

  • Responsive design

  • User testing / protoyping

Implementation / Programming

Hand off assets to the programmers. Development shifts into high gear as frontend and backend development both move towards completion, and the site or tool finally launches.
  • Component library development

  • Style / user guide

  • Training

  • Programmer notes / schedule

  • Hosting and launch strategy

  • Maintenance plan