<All Projects
Young
San Francisco, CA
Slider
Slider
Slider
Slider
Slider
down

lcp was hired by young office solutions to rebrand the company with a fresh new look. A key component of the brand refresh was to drop the “office solutions” portion of the name, shortening it to just young. Inspired by the new name, the new identity has a younger vibe with the lowercase lettering and the asterisk which leads to further exploration through a new tag line, “a good fit.” The resulting collateral is simple and clean, yet the website brings in a little bit of whimsy through the addition of hand drawings created by their internal team.