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Civic Edge Consulting
San Francisco, CA www.thecivicedge.com Building upon a successful 10-year partnership, when Barbary Coast Consulting was ready to take the next step and change their name and focus to Civic Edge Consulting, they reached out once again to lcp. Our team took a very fast track approach to design and roll out the new identity across a variety of business and marketing collateral in less than four weeks. The new identity incorporates a loose hand drawn San Francisco skyline rendered in a color gradient to represent the diverse type of people and experience that make up both the city and the Civic Edge team.